December 11, 2007
HALLMARK CHANNEL DELIVERS A RARE HAT TRICK THIS HOLIDAY SEASON WITH ORIGINAL HOLIDAY MOVIES RANKING #1 FOR
THREE CONSECUTIVE WEEKS
December 8 Premiere of “The Note” Scores a 3.4 HH Rating Boosting Network to Rank #7 in Prime Time for the Week of December 3
Hallmark Channel delivered a rare hat trick this holiday season as the network became home to the #1 Prime Time cable telecast of the day three weeks in a row. This success was generated by the premieres of its original holiday movies: “A Grandpa for Christmas,” (11/24/07) “All I Want for Christmas” (12/1/07) and “The Note” (12/8/07). This latest original holiday movie premiered to a 3.4 HH rating with over 2.8 million homes and over 5.2 million unduplicated viewers (P2+). This exemplary performance drove Hallmark Channel to become the #1 cable network in Prime Time for the day and #7 in Prime Time for the week of December 3-9.
“The Note,” starring Genie Francis and Ted McGinley, was the highest rated ad-supported cable telecast of the day, the second highest rated ad-supported cable movie of the week and the won the Saturday, 9-11 p.m. time period among HH, W25-54 (1.8) and P2+ (1.8) ratings as well as HH (2.8 million) and P2+ (3.9 million) deliveries. The original holiday movie also ranked in the top 10 in key demo ratings - #2 in A25-54 rating (1.3); #3 in W18-49 rating (1.2) and #7 in A18-49 rating (0.8) – as well as among key demo deliveries - #2 in W25-54 (870,000); #5 in A25-54 (1.2 million); W18-49 (606,000) and #9 in A18-49 (838,000).
“The Note” became the network’s third highest-rated and third most-watched original movie premiere in its history.
Source: Nielsen Media Research, 11/24-12/9/07
5 comments:
WOW!!! I know quite a few more that watched it and they weren't even asked if they did. We talked about it at our Wednesday morning Bible Study and they all enjoyed it - even our husbands watched it with us.
FABULOUS news, Angie! How exciting! I've talked to many people who watched and loved it, including my mom and my mother-in-law. This is just thrilling news!
I was able to dvr the movie and I absolutely LOVED it!! The book helped spur me to search even more to find my dad after I had gone over 9 years without any contact when my parents divorced.Most definitely bring out the Kleenex though if anyone watches it!
ps. congrats to you for being able to drag Gary to see the show. I think I'd have to bribe mine with at least 3 guy movies in a row and then some to get mine to go with me.
this is really great news, angela!
and, melissa, it would be great if
more folks would be spurred, such as you are, to search for their loved ones. best wishes on your
search!
God can take care of Himself.
People were so upset about the Golden Compass and it's a flop.
And look at this!
Awesome.
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